I made this mistake in the beginning of blogging. I didn’t have a six-month goal, let alone an end-goal, so I made a lot of choices that led me down the “popularity” path (more of an influencer) instead of the “profitability” path (specifically for making money blogging). I could’ve saved over a year of time if I focused on the end goal of profitability from the beginning. It’s really easy to get distracted when you start a blog (something I talk about in my blogging course) – something I learned the hard way!

I have worked as an SEO and digital marketing consultant for over 10 years and booked side gigs ranging from $500 to over $100,000. This has been by far my most successful side hustle. And even though SEO has become more of a commodity service – it feels like everyone and their mother does SEO these days, I have built a referral network that continues to generate new clients.
Look specifically for how your competition built their side hustles. Use Google, Pinterest, and Amazon for this. Try to find out exactly what they did, or take a look at their websites and analyze their business models. There’s no need to re-invent the wheel. Of course, you’ll make it your own – you’re not stealing anything from them. But everyone learns business from everyone else (something this took me a long time to learn). So, take a nod from the best in your niche and start there to research how you can start your side hustle.
From the inside looking out, I want to see the world as clearly as possible. And so do a lot of homeowners and particularly office managers. Now that creates a demand for window cleaners to step into this business idea, especially if you can land a contract cleaning windows for an office building. If you want to try it out as a side business idea, here’s a step-by-step guide on how to start a window-washing business at home.
For instance, if you need a website, why not contract with the tech guy from your day job? Need an accountant? Someone in the accounting department may need income on the side. However, make sure they understand to keep the work separate from their day job, just like you do, and that they’re working for you on a contractual basis. Your agreement should be professional and incorporate a timeline. You should also receive a work order or receipt just as you would from any other contractor.
Craft fairs are also a great side hustle. I do very well at high end, handmade only craft fairs and festivals. Its a marketplace that attracts people who prefer handmade and have the income to easily afford high end crafts. I am a baker/food crafter (not the same as a food vendor. Food crafts are jams, sauces, cookies, breads, toffee, honey, maple syrup, etc. – foods made at a kitchen and brought to the event, not prepared at the event like sandwiches and burgers, etc, made by food vendors). I make hand made baking mixes, an oatmeal bar cookie in 4 flavors and a gluten free truffle cookie in 3 flavors. As with farmers markets, craft fairs mean immediate cash. I accept credit cards, too. No waiting for a paycheck to come, as my hubbie is paid by-weekly.
I surprisingly get a lot of people asking to detail their car. I never intend to make a business of it, but I love doing it to my cars and people ask me to do it to theirs. All it takes is a cheap orbital buffer (mines a used craftsman) and a shop vac. I normally get easily $100 for a basic wash/wax/vac, or $200 to remove scratches and polish then wax the car.
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