Having an adequate amount of cash flow in a business can make the difference between success and failure. That’s why it’s important to have serious cash reserves when you launch full-time. But many people don’t have the months of operating expenses needed to do this. So they start small with a side business and use profits to beef up cash reserves for a future full-scale launch.
What I really love is the level of granular action-taking. Sure, there’s enough theory to explain why something is important, but the real value is that the book gives you something very specific to do every day that moves your quest forward. It’s these small daily steps that lead to big outcomes, and also stop you from becoming overwhelmed along the way.
Employed techies planning to earn some extra side income can leverage their software and hardware skills by offering home-based computer repair services as a business idea that engages their passion. If this rings a bell, you can start with a modest one-man tech team before envisioning a scaled-up operation as massive as Geek Squad. Remember, you can provide home service locally as a starting point to this business idea, as well as offer remote support through online messaging and video calling services before making your way into a retail setting.
Then you can move into more actionable online courses like Modern Web Design on CreativeLive and Learn Web Design and Profitable Freelancing on Udemy will teach you everything from foundational web design knowledge to earning your first freelance income as a web designer. On top of that, you can take even more immersive courses and learning experiences with access to direct instructor feedback and personal mentorship with platforms like Treehouse, LinkedIn Learning and General Assembly to get up-to-speed even quicker with this career path and listen to my podcast interview with Ian Paget about how to become a freelance designer as a side business idea.
Make sure your intended market is broad enough to sustain the business. Many new business owners mistakenly offer a product or service that only a select few want, without specifically targeting that market. Especially with a side business, it helps to have a broad audience. But even if your market is niche, make sure it’s large enough to sustain your business. Remember, your marketing efforts may be limited and you’ll need to reach more people with less effort.
Blogging is a great side hustle because you can do it at your own pace anywhere you want. It's not a quick and easy way to make money, but there are a lot of ways to make money side hustling while blogging. You can sell advertising, become an affiliate for other people's products, sell your own online product, and more. It does take time to build up an audience to be able to make a decent amount of money, but once you have a large following, you could earn over $15,000 per month or more (we do).

There is a subscription box for just about anything you can imagine these days. As an entrepreneur getting started, this means you will have some stiff competition. Think about a unique niche that consumers want and need in their lives, and consider ways to make your product stand out from the competition. Are your prices lower? Is your shipping quicker? Do you include goodies and bonuses that other businesses don’t?
Martial Arts, huh? I teach too, and have found that when I want to offer a new class I give a free workshop. If you went around to the non-profits, churches and other type of groups and offer a free 1 hour talk on self defense with a question and answer period you’d get your name out there as the go to person to learn self defense. Set up a page on facebook, instagram on tips for self defense and invite people to follow you. 80% good info and 20% Hey hire me to train you. Bet you’d get a large following within 6 months. Let us know how it goes. Good luck
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